Rebelle Con Recap: Alison of Wardrobe Oxygen


Alison of Wardrobe Oxygen is a blogger we have been following for YEARS!!! Her style has evolved over the decade-plus since she began sharing her outfits, but it continues to be relatable fashion at accessible retailers, style that can be translated for a variety of ages, body types, and lifestyles. As a busy working mom of a 9-year-old daughter, Alison appreciates great style that is also great on the wallet, and great for comfort and longevity.

Alison Gary and Wardrobe Oxygen have been featured in Redbook, The Washington Post, US News & World Report, Lifehacker, Where, The Penny Hoarder, Refinery29, WhoWhatWear, and MSNBC.

At Rebelle Con Spring 2019 she shared the stage with her friends Sydney Lester, Rosana Vollmerhausen, and Jenn Mapp Bressan.

Here is what she had to say about her experience…

Have you heard of the Rebelle Con? It’s a conference for women who are defining and creating their own version of success. Founded by Shannon Siriano Greenwood, Rebelle is for those who are sick of the “go hard or go home” messaging that causes so many to burn out, get discouraged, or confirm feelings that they are not enough. It’s not just a conference, but a community and a support system.
The cocktail party was awesome, over 100 women laughing, networking, dancing, and having a good time together. With the clothing, everything went. There were some who wore what they had on for that day at work, some in jeans, some amazing women dressed as Flappers, some in floral sundresses, some in trousers and fun blouses, others in sequins and cocktail dresses. It was a really positive environment, easy to be a stranger and introduce yourself to others and make new friends.

“It was a great size, not too large, and an audience of women who had such different goals and lives but all with the desire to see one another succeed.”

Rebelle Con Recap: The Apple Cart


Stephanie and Barb are the women behind The Apple Cart, a boutique firm who helps create and grow food businesses. They describe themselves as “food mentors, candid taste testers, process enthusiasts, and strategic brunchers.” Don’ you love that?

We were super lucky to have them on our team to curate the food and beverage offerings for our conference.

Here is what they had to say about the event:

“Everyone at Rebelle got treated like a total VIP … programming that was thoughtfully created with ambitious female entrepreneurs in mind. This was the kind of conference where every attendee felt SEEN.”

The term ‘tribe’ gets thrown around a lot at these kinds of entrepreneurship/empowerment events, and I have to admit, I’ve always been a little skeptical, but the concept came together to beautiful effect at Rebelle, where we worked with our clients and friends to make the food piece of this event thoughtful, exciting, and most importantly, satisfying. If you left hungry, sorry girl, you did it wrong.

Rebelle Con Recap: Vivi of Heart Print Style


Vivi of Heart Print Style traveled from Washington DC to attend the Spring 2019 Rebelle Con. She was a Rebelle newbie, but definitely felt the love right from the start. She travels often as her lifestyle blog covers topics including plus size style, events, travel, and entertainment. She had great things to say about the conference and our little city of Richmond.

Here is what she had to say:

“A strong feeling I came away with at the conference was togetherness. The women in the room wanted each and every woman in attendance to win. It was contagious, really.”

My favorite part of the conference was hands down the Wellness Activity overseen by Tashira of Politics & Fashion. Her session injected so much soul and positivity into the conference. This woman is a true speaker and also a star.
Rebellecon’s tagline is “Design Your Life”. Simple and straightforward motto that packs some serious punch. Also, Richmond, VA is a really cute city to visit.

Rebelle Community expands to Lancaster!

Rebelle is growing!!

The Rebelle Community is expanding with a new chapter, led by local leaders in Lancaster, PA! We have heard from Rebelles near and far that they want to be connected in between our conferences, so we have created a way to do just that!

We want to introduce you to our Lancaster leaders:

Rebelle_Headshots_CH (1).jpg

Carmen Hoffert

Chapter Founder

Connecting women has always been my passion. I’m thrilled to bring Rebelle to Lancaster and create a safe place where we can come together through our shared experiences.

Cindy Hotzman

Event Logistics

Quirky old soul. Dog mom. Sunshine. Craft beer. Foodie. Anxiety. Sharing life’s journey with my better (and funnier) half. Let’s do this damn thing!


Our Lancaster kick-off event is September 19th at 6pm

Here is what to expect for our first event:

You'll hear from four amazing women as they share stories of how they tap into their connections and create supportive communities that carry them through the best of times and the worst of times.


We asked Rebelle Con founder, Shannon Siriano Greenwood, to share about the expansion:


Rebelle: Give us the details, when is the first event in Lancaster and what can we expect? 

Shannon: Yes!!! The launch event is going to be on September 19th at Luca Creative Co, an all woman creative agency. A bunch of the Richmond team members are making the trip for the event. Carmen and Cindy, our leaders in Lancaster, are working super hard to send invitations to women locally, but we know there are so many people that we would love to be there. If you know anyone awesome in Lancaster, please spread the word so we have a full house! Carmen is going to be moderating a panel titled: The Community Builders, and the speaker line up is totally great, really interesting women will talk about their own community and how they cultivate relationships. You can find the info on Eventbrite. September 19th - 6pm.

Rebelle: You know we want to know, why Lancaster?

Shannon: We have a great leader in Lancaster, that’s why. My college roommate (all 4 years) lives there. Carmen came to the Spring Rebelle Conference and said she wanted to start something similar where she lives. She totally gets our whole vibe. She is all about connecting people and creating opportunities for collaboration. We have been in discussions about expanding our Community chapters, and this was the perfect way to do it.

Rebelle: What are you most excited about the expansion? 

Shannon: I am super excited to connect with a whole new community of Rebelles. Once we said we were going to Lancaster, it was amazing how many connections we already had there. One of our regular attendees and former swag bag sponsor, Julie Purcell of For Womankind is there, Tara McMullin who is speaking at the Fall Rebelle Con is there, and so many great women who are jazzed about the idea of their very own community.

Rebelle: How is it going to work? Are they doing their own thing or is it all connected to the Rebelle home base?

Shannon: We are all connected, but each Chapter Founder has the ability to create programming that works for their own local community. The Rebelle Con team is spread across the country with one team member in Canada. Even though geographically we are all over, we all come together regularly to voice how we want the organization to grow and share ideas and support to one another.

Rebelle: Do you have plans to launch other chapters in other cities?

Shannon: That is the goal. We are using Lancaster as a beta with the hopes of streamlining our processes and then hope to launch a handful of new chapters early 2020. We would like the next group of chapters to launch together so that the leaders can be their own little community.

If you are in Lancaster (or know someone who is) join us in celebrating the launch of Rebelle LNS at Luca Creative Co, an all-female creative marketing team focused on helping clients build their brand, create captivating content, and reach new customers.

Thanks to our host, Luca Creative Co.’s CEO, Emily Hess. We cannot wait to hang in your swanky space!